PUBLICATION

Ningbo New World Plaza | A Landmark of Innovation & Design

18
Mar 2025
Rising at the eastern edge of Ningbo New World Plaza K11 development, this 140-meter office tower stands as a dynamic gateway to the city's evolving skyline. Together with the iconic Ningbo Tower, it forms a vibrant mixed-use business hub along the Fenghua River.
Designed with seamless urban integration, the tower features a three-story retail podium fronting Zhu Fang Jie, creating a continuous retail experience linked to the K11 development. To enhance mobility and reduce congestion, a first-floor bridge connects adjacent office sites, ensuring smooth pedestrian and vehicular circulation.
Inspired by Water,Defined by Innovation
Reflecting Ningbo’s deep connection to water, the façade design embodies flowing “water streams.” A fluid ribbon wraps around the podium, symbolizing the river’s steady flow, while vertical elements rise to represent the energy of spring vortexes. The result? A harmonious balance between urban elegance and natural dynamism.
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